ONE Championship has announced a multi-year partnership with TUMI, one of the world’s leading premium lifestyle and luxury performance brands. The partnership includes live broadcast integrations and the development of a bespoke travel case and sling exclusively designed for the ONE World Championship belt.
ONE and TUMI will also work together on various exclusive marketing and branding activations throughout the duration of the partnership.
“The ONE World Championship belt represents the journey of the greatest martial artists who reach the pinnacle of their sports through an unparalleled passion and dedication to excellence,” said Chatri Sityodtong, Chairman and CEO of ONE Championship.
“Our partnership with TUMI celebrates this achievement by honoring and protecting their most prized possession. I am thrilled to team up with a brand of TUMI’s caliber to elevate this experience for our athletes and fans watching around the globe.”
“The ONE World Championship belt is a symbol of the relentless drive and dedication that ONE Championship athletes display in the pursuit of their craft,” said Victor Sanz, Creative Director of TUMI.
“As a world leader in luxury travel accessories with a particular focus on performance, TUMI is honored to support and elevate the journeys of these amazing athletes and partner with a like-minded organization that defines excellence in martial arts.”
Featuring an industrial strength custom-designed aluminum frame, the ONE World Championship belt case protects martial arts’ richest prize — the ONE World Championship belt. The bespoke case combines a tough exterior with fluid, beautifully contoured angles as a nod to the martial arts legacy contained within.
Utilizing TUMI’s signature FXT Ballistic Nylon, a custom form-fitted EVA interior with suede lining, and an integrated stand, this innovative travel solution provides full 360-degree protection
while in transit. An illuminated TUMI logo is the final touch to this sleek and modern design.
Each ONE World Champion will also receive an exclusive sling that was created to support their journeys. It will allow them to carry and store the coveted ONE World Championship belt wherever they go.
Featuring TUMI’s FXT Ballistic Nylon, elevated leather detailing and a quilted interior for total protection, the sling reflects the signature design language of the TUMI Alpha 3 collection.